This is the first in a series of articles recapping interesting sessions that our staff attended at the 2013 SXSW (South by Southwest) Interactive Festival. Anderson Direct Marketing (ADM) made the investment to send three team members to Austin, Texas, to learn about interactive marketing ideas that we could apply to solutions for our clients. [...]
View Post augmented reality, Aurasma, digital, emerging technology, future, SXSW
1. Tell a story. Be sure your webinar has a beginning, middle, and an end. When planning your content, begin with an intriguing main idea and develop an outline around it to ensure you stay on topic. Build your content steadily as you progress to that great “aha” moment at the end. And remember, every [...]
View Post direct marketing, interactive, web, webinarIt’s that time of year where holiday lights are being hung, decorations are being displayed and marketing experts are looking into their crystal balls to predict the future. The Interactive team at Anderson Direct Marketing (ADM) is continuously researching marketing trends and has compiled our favorite recent articles about Online Marketing trends for 2013. (1) [...]
View Post 2013, healthcare marketing, infographic, marketing trends, social, social media marketing, social merchandising, trends